Published on February 25th, 2014 | by Falcon0
Keep Track Of Your Stock With Magento To EPOS Integration
It may be that you have just started running an ecommerce business and have heard different businesses speaking about Magento, a stock control platform. In the following article we will discuss why so many businesses have chosen Magento and why should also follow suit.
Search Engine Optimisation By Default
Magento was designed with the purpose of being easy to incorporate useful features to improve the relationship between a company and its customers and marketing. SEO is built into the system by default and uses many of the most popular and current techniques such as: SEO friendly URLs customised titles, meta tags for products and categories and automatically generated sitemaps. These all make it much quicker and easier for your products to be correctly indexed by search engines such as Bing and Google.
Multiple Payment And Shipping Options
It should be no surprise that one of the most effective ways to get better conversions on ecommerce websites it by offering a wide array of different payment and shipping options to customers. Magento supports payment options including PayPal (Website Payments Standard, Website Payments Pro and Express Checkout), Authorize.net, saved credit cards, money orders/cheques and whole range of others. In addition, because of Magento’s Connect Library, there is also the option to use services such as WorldPay and Sagepay, if that is your company’s preference.
There are also a wide range of shipping methods that can be used with Magento either as a single, flat charge or as free shipping. The platform supports all the biggest and most popular courier companies such as DHL, FedEx and UPS.
Flexible Product And Category Options
The product catalogue offered by Magento is very flexible and will ensure that you are able to easily create customisable products. With this platform you can create products like books and also more configurable ones that take into account colour and size. All of the products can be bundled together and you can set different prices that will match a specific set of attributes. Downloadable and virtual products such as music, subscriptions and services are also supported with this platform.
It is also very easy to categorise products as well as being very flexible to allow you to assign as many categories and sub-categories as you need to certain products. With this platform though, one of the biggest benefits is that with Magento stock control integration you can easily keep track of your stock, without having to manually alter the amount of stock for a particular product when a particular quantity sells.
Simple One Page Checkout and Cart Design
It was one of the goals for Magento to decrease the amount of time and the number of steps it takes a customer to complete a purchase. Magento’s One Page Checkout handles the billing details, delivery details, shipping options and payment options of either a guest or registered customer. Other features that are included are: deliveries to multiple addresses, saved carts, vouchers, gift messages, saved cards and much more. Even if you can’t find a particular option that you would like to use, the chances are that you will find it in the Magento Connect store.